Blackpool police appealed on Facebook to identify a thief holding a beer box, but social media users quickly realized what the suspect looked like "Ross's friends."
More than 100,000 users bombarded the comment section of the publication with jokes inspired by Amigos.
However, Blackpool police confirmed that David Schwimmer was NOT the suspect shown in the picture.
They issued a statement that said: "Thank you all for your quick responses.
"We have investigated this matter thoroughly and we have confirmed that David Schwimmer was in the United States on this date.
"We're sorry it has to be like that."
The photographic appeal, which almost 66,000 shares, was flooded with phrases and puns of ironic friends.
One wrote: I was going to read the report for this, but it had 18 pages … FRONT AND BACK! It went on for so long that I fell asleep. "
Referring to the famous theme of the program, a user wrote: "I do not think it was this boy's day, his week, his month or even his year".
Some users were quick to cite the famous lines of Ross Geller in the comedy of the 90s.
One wrote: "Apparently the manager stole his sandwich, an eye for an eye, he said."
Another said: "Was he on a break?"
Another, referring to an episode of Friends where Ross says he is an expert in self-defense, wrote: "Please approach with caution.
"It is known that he studied Karate and we believe that he has mastered the art of Unagi, the state of total consciousness."
A user added: "I'm surprised you did not find it … it's like you're always stuck in the second gear …"
However, some members of the public claimed that the Blackpool police were not treating the case seriously enough.
One said: "He's a thief and he's serious, but these comments are hilarious."
The police are appealing to anyone who recognizes the suspect, in connection with an alleged robbery at a Blackpool restaurant on September 20.
David Schwimmer is an American actor, director and producer, best known for his leading role in the comedy of 90 Friends.
He acted in the program from 1994 until his final episode in 2004.